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| Relocation: | no | | Work Visa: | no | | Job Description: | The ideal candidate for this position will have a strong background in PR/Publicity, Partnership Marketing and/or Integrated Marketing.
JOB DESCRIPTION
The overall responsibility of the Manager, Syndicated Content & Promotions position is to successfully develop, implement and manage unique content strategies to extend the media and maximize exposure for the clients’ brands.
PRIMARY RESPONSIBILITIES
• Identify exclusive and non-exclusive opportunities within the media landscape (e.g. online, OOH and Mobile) in which to place client content.
• Leverage media buys placed on behalf of the client to garner incremental promotional exposure.
• Concept and develop unique editorial content pitches and packages to bring to clients which can inform their overall content strategy.
• Break new ground within emerging platforms developing “never been done before” content opportunities
• Develop unique promotional extensions out of the client’s core content.
• Nurture existing and build new relationships that result in acceptance of content opportunities and promotional access.
• Create metrics that define campaign goals and allow for post analysis using analytic methodology.
• Create learnings and best practices for subsequent campaigns to build upon.
• Investigate and develop campaign tactics via written and well thought out POVs.
• Analyze performance results and ensure dialogue with client and internal team to optimize future objectives.
• Oversee all aspects of campaign as it relates to content for quality control and client satisfaction.
SKILLS
• Excellent written and verbal communication skills
• Strong presentation skills
• Excellent problem solving and time management skills
MINIMUM REQUIREMENTS
• Bachelor Degree preferred
• 5+ years of Cable, Broadcast and/or Entertainment experience
• Knowledge of local, national and emerging media trends
• Computer skills required: Word, PowerPoint and Excel
o Digital video assets & HTML code a plus
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E-mail resume to:
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jobs@numericjobs.com
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